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Founded
in 2002, we at Crunchies Food Company began
with a mission: create a line of foods that
was not only unique and innova-tive but that
tasted great and was good for you. And whatever
foods we used had to be grown and handled in
a way that was good for the environment too.
From the beginning the packaging, the literature,
the food-stuffs, the employees, the commitment
to give back to the community — all had
to be incorporated into our philosophy. So Crunchies
was born with a wholistic vision and a gourmet
twist.
Now,
after a little over a year, we have made our
way into some 700 stores nationwide and have
been acknowledged by the likes of Bon Appetite,
Fitness Magazine, Sports Illustrated for Women,
and over a dozen other periodicals. We were
even recognized by our peers and won an award
for having one of the most innovative businesses
in Central California. It always helps to know
that people appreciate your efforts. Please
keep checking back with us for new items because
really, we’re just getting started...
We Are Consumers Too
The
Crunchies crew is constantly experimenting with
new ingredients and ways to make our foods more
interesting and taste better. We were the first
company to develop and market fire-roasted freeze-dried
products and the first to carry freeze-dried
Edamame (sweet soybeans). And we were also the
first company to come out with a comprehensive
organic freeze-dried line (and more on the way).
In fact, we developed the first organic puff-dried
carrot in the world. We like to create innovative
foods because we like to eat, just like everybody
else.
And
like everyone else we are consumers, so we know
what we like to look for in a product. When
we were designing our packaging we wanted to
make sure that it was not only practical and
aesthetically pleasing but also showed off our product,
so we left a clear window on the bags, which are decorated by
a colorful pastoral scene (painted for us by
a friend of the hills just north of Santa Barbara,
California). We included a ‘best by’ date instead
of a code, so consumers would know that the
product was fresh. Also, all of our products
are certified to be made from non-genetically
modified ingredients (non-GMO’s). And
our organic certifier was accepted in the first
round of certifiers accredited by the USDA for
the new national organic standards.
We choose our suppliers very carefully, because
as every good chef will tell you, good food
starts at the source. So we like to get to know
the growers and try to source our foods locally,
when we can. But we also buy from around the
world too, constantly striving to bring to our
customers the most flavorful and least processed
food available. You won’t find any additives,
chemicals, preservatives or unhealthy ingredients
in any of our foods. That is a guarantee, because
we only sell what we ourselves like to eat—and
we’re pretty picky! |
